Sales / Services

MAX operates various businesses such as office products (staplers, label-making machines, etc.), industrial equipment products (nailers, rebar tying tools, etc.), branch induction binders for horticulture, and bathroom heaters, ventilators and dehumidifiers. For sales and services of each product, MAX's basic policy is to talk face-to-face with customers by directly visiting customer sites. Additionally, in regards to employee evaluation, we foster a culture that goes beyond quantitative evaluation of areas such as sales to also consider processes which lead to solving customer issues and making new proposals.

Sharing Customers' Opinions

Customer feedback from MAX's sales, product planning, and customer support departments is shared at monthly meetings to help solve problems. The information is also posted on the intranet so that it can be viewed across departments.

Initiatives for Improving Quality

MAX sets several months following the launch of a new product as a "hotline" period. During this period, employees from the product development department and quality assurance department visit the customer, and MAX constructs mechanisms for immediate response to needs and issues. In addition to improving customer satisfaction, these efforts also prevent occurrences such as recalls. Even during normal support, if a problem such as failure occurs, MAX also checks the usage status at the customer at the site. Such efforts lead to solutions for the fundamental problem.

Raising Awareness Toward Safe Usage

While striving to improve product safety, MAX also produces and distributes videos on the safe usage of nailers and rebar tying tools, and holds safety seminars.

Proposals Based on Extensive Knowledge

MAX makes proposals based on our extensive knowledge of our customers' work. In the AF (Agriculture & Food) field which includes products such as branch induction binders for horticulture, we user our knowledge of fruit and vegetable varieties, cultivation methods, and distribution to make proposals which contribute to the entire supply chain, from farmers to supermarkets.