President’s Message

President
Tatsushi Ogawa
October 2024
MAX's Concept of Sustainability
MAX's initiatives for our concept of Sustainability are our activity process toward the realization of the MAX Company Creed.
It is our mission to fully leverage our capabilities and technologies to create and continuously sell good products that our customers and society demand, regardless of how much the world changes. We seek to contribute to society by creating products that are convenient and comfortable for our customers' lifestyle and work, and by realizing a company that continues to exist steadily.
MAX's Concept of People
MAX believes that our company grows when we respect people and support the growth of people. "Respect for people" has been our basic spirit since our founding. Our corporate color, "Human Red," visualizes our spirit of "respect for people" and expresses "warmth and growth as human beings."
MAX encourages each employee to fulfill a leading role and work toward personal growth. This concept is stated in MAX Fundamental Management Policy. We believe that nurturing people, realizing a company that continues to exist steadily, and securing stable employment are important forms of social contribution by a corporation. Moreover, with the aim of further serving society and contributing to culture, we will aggregate our employees' work to create new value. Also, by continuing to supply customers and society with useful goods, we will enable MAX to grow further as a company. We will fairly distribute the results we have produced to our stakeholders and fulfill our role as a member of society.
Strengthening our system for promoting sustainability initiatives
We established the Sustainability Committee (the "Committee," chaired by the President). The purpose of this body, which is supervised by the Board of Directors, is to determine sustainability strategies to promote sustainability initiatives.
We also established the Sustainability Promotion Committee (chaired by the director in charge of sustainability) as a subordinate body of the Sustainability Committee to promote various sustainability-related activities. The Committee reports to the Board of Directors on the status of deliberations and
other matters and reflects these in the Medium-Term Management Plan and business plans. By integrating sustainability-related activities and business strategies, it works to sustainably enhance our corporate value.
Increasing interest in SDGs as opportunities for new growth
We have selected six of the SDGs where MAX aims to contribute in particular based on our materiality (priority issues) and business characteristics. We believe we can contribute to the achievement of these six goals through our activities to resolve materiality issues and our business activities. We will think of a range of measures to achieve the SDGs and implement them, while identifying new opportunities for business growth, reducing our overall risk, and increasing value related to corporate sustainability.